Nigerian Red Cross Society Urges Local Funding Amid USAID Withdrawal.

The Nigerian Red Cross Society is urging the country to seek local funding sources for humanitarian aid, following the sudden withdrawal of funding by the United States Agency for International Development, USAID.

President of the Nigerian Red Cross Society, Prince Oluyemisi Adeaga made the call during the official induction of Olori Temitope Enitan-Ogunwusi, Wife of the Ooni of Ife, as a brand Ambassador of the Nigerian Red Cross Society.

Prince Adeaga emphasized the need for local non-profits to take proactive steps to sustain critical humanitarian efforts without relying solely on foreign assistance.

“The recent withdrawal of USAID funding is a significant blow to humanitarian efforts, further limiting resources for those in dire need,” Prince Adeaga said.

He noted that despite these daunting obstacles, the Nigeria Red Cross society remains steadfast, and committed to becoming a dynamic voluntary aid organization that leads to the satisfaction of humanitarian needs and protects the dignity of the most vulnerable communities to build resilience.

Prince Adeaga further stressed the importance of unity and shared humanity in addressing societal challenges.

“Humanity or being human is the very first thing. Nobody is born into a tribe or religion, but as people grow, they are taught to cling to certain tribes or cultures. If we recognize our common humanity, we can break barriers and come together to solve the pressing issues facing our communities.”

To boost local support, the Society has appointed wife of the Ooni of Ife, Olori Temitope Enitan-Ogunwusi, as its new Brand Ambassador.

According to the NRCS President, as a Brand Ambassador, Olori Temitope is expected to use her platform to advocate for increased local participation in humanitarian efforts. She will work closely with the Nigerian Red Cross Society to raise awareness, mobilize resources, and encourage more individuals and organizations to support life-saving initiatives.

“Her appointment signals a strategic effort by the Red Cross to harness influential voices to drive meaningful change in the humanitarian sector.

In her acceptance speech, Olori Temitope Enitan-Ogunwusi, said she will use her platform to advocate increased local participation in humanitarian efforts, raise awareness, mobilize resources, and encourage more individuals and organizations to support life-saving initiatives.

“A dedicated philanthropist and humanitarian, i have long been committed to social impact initiatives aimed at improving the lives of the underserved.

“Joining the Nigerian Red Cross Society as a Brand Ambassador is both an honor and a call to action. I intend to use my voice, my platform, and my network to amplify the urgent need for local support in humanitarian efforts.

“This is not just about giving—it is about building a culture of compassion and responsibility. By working closely with the Red Cross, I hope to mobilize more resources, inspire meaningful collaborations, and ensure that help reaches those who need it most. True change begins when we come together to uplift our communities.” Olori Temitope
Enitan-Ogunwusi