Fashion meets fame! 23-year-old Imisi Ayanwale takes the crown as BBNaija Season 10 winner — a true definition of beauty, brains & resilience!

The name Imisi Ayanwale has become a symbol of triumph, resilience, and charm following her victory in Big Brother Naija Season 10, one of Nigeria’s most-watched reality TV shows.

Born on January 24, 2002, in Ibadan, Oyo State, Opeyemi “Imisi” Ayanwale is a 23-year-old fashion designer, model, and budding actress whose inspiring story has touched millions across Nigeria and beyond. Her journey from humble beginnings to national fame reflects a powerful narrative of determination, creativity, and self-belief.

Growing up in Ibadan, Imisi attended both her primary and secondary education in the city before pursuing higher studies. Some reports suggest she obtained an OND in Fashion Design from Yaba College of Technology, Lagos, while others indicate she attended the University of Ibadan before fully venturing into fashion and entertainment.

Her passion for fashion and design began early. From sketching outfits in her school notebooks to creating custom pieces for friends, Imisi had always envisioned owning a fashion brand — a dream she began to realize even before her rise to fame.

Before joining the Big Brother Naija house, she had already made her mark as a young entrepreneur through her fashion label, known for its bold Afrocentric styles and modern streetwear appeal. She also explored modeling and acting, featuring in promotional campaigns and short films. Her social media presence reflected a vibrant mix of fashion, lifestyle, and empowerment — qualities that would later define her persona on the BBNaija stage.

Entering the Big Brother Naija Season 10 (“10/10”) house in 2025, Imisi quickly became one of the most notable contestants. With her authenticity, humor, and emotional depth, she resonated deeply with both housemates and viewers.

Throughout her stay in the house, Imisi displayed strength and emotional intelligence, often using her personal experiences to motivate others. During a diary session, she opened up about losing her four-month-old child years earlier due to the pressures of a toxic relationship — a revelation that deeply moved fans and fellow contestants alike.

After weeks of intense competition, alliances, heartbreaks, and unexpected twists, Imisi emerged the winner of BBNaija Season 10 on October 5, 2025, triumphing over fellow finalists Dede, Koyin, Kola, Isabella, and Kaybobo. She took home the ₦150 million grand prize, which included cash, luxury gifts, and lucrative endorsement deals.

The show’s host, Ebuka Obi-Uchendu, described the season as “one of the most competitive and unpredictable editions” in the show’s history.

Since her victory, Imisi has risen to become one of Nigeria’s most admired reality TV stars. With millions of followers across social media platforms, she continues to champion causes such as self-confidence, mental health awareness, and women’s empowerment.

She has also revealed plans to expand her fashion brand, pursue an acting career, and establish a foundation supporting young women and survivors of abuse, causes she holds dear.

Despite her newfound fame, Imisi remains grounded — admired for her warmth, humor, and confidence. Her devoted supporters, known as the “ImisiNation,” celebrate her authenticity and down-to-earth nature.

Describing herself as “a woman who has seen pain but chooses joy every day,” Imisi embodies resilience and positivity in an industry often marked by superficiality.

Following her BBNaija triumph and multiple brand endorsements, Imisi Ayanwale’s net worth is currently estimated at over ₦150 million, with expectations of continued growth as she ventures further into fashion, media, and entertainment.